Participants will learn the significance of freemium business models and how to leverage them for businesses. Gain insights into local and international case studies to help participants recognise best freemium mode strategy to suit their business and use cases.
Business owners or working professionals looking to deploy freemium model in their businesses.
Business executive or owner who needs to adopt freemium model strategies to enable the business to handle the digital economy.
At the end of the 4 x 4 hour course, participants will be able to:
Understand the history of freemium model
Develop the economics behind freemium model
Work with the trainer to transform your business into a freemium structure
Transform their company’s position in the market with this new strategy.
Problem Solving, Case – Solution Discussion
Course assessment will be based on classroom exercises and presentation.
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